The Life of Jean
1849 saw the imagination of the populace captured by the California Gold Rush, turning wise men into fools, honest men into bandits as well as gamblers attracting lawlessness, yet inevitably doing millionaires of men. the item not only played a significant part inside the shaping of the United States of America, yet provided the backdrop to a quiet revolution by Levi Strauss in which was to transcend any fashion trend before or after.
Levi Strauss left Germany along with his mother as well as sisters to start a fresh life in America, joining his brothers in fresh York to work alongside them inside the family-run business Strauss Brother & Co. On deciding to open a West Coast branch of the family business, Levi was chosen to head the expansion in San Francisco. He opened the branch as Levi Strauss & Co., selling dry goods, general household as well as everyday items such as linen, combs, purses as well as clothing imported by the family’s fresh York store.
Long after the millionaires, fools, gamblers as well as bandits had either dispersed or halted, counting their money as they revelled in their success, Levi Strauss could eclipse any fortune a nugget of gold could ever imagine.
Legend has the item in which Jacob Davis, a tailor who purchased cloth by Mr. Strauss, hit upon the idea of using rivets to strengthen the stress points where tears could occur in trousers, doing them more durable. Davis approached Strauss to becomes partners as well as acquire a patent for his idea, obtained in May 1870.
In 1890, the iconic Levi 501 (so named because of copper rivets inside the design) was born, having commenced its life as a workman’s overall. 501s have become the most successful branded item of clothing to date. Levi jeans served as work-wear before as well as during WWI, as well as in 1960s America became the choice of cool teenagers.
The smouldering James Dean was never seen without his 501s. The Fonz in Happy Days wore his rolled up avec white t-shirt as well as leather jacket. Marlon Brando inside the 1953 film The Wild Ones made denim cool with middle-class American teenagers who wanted to be like him. as well as so the jean as we know the item began to take over our lives.
Today the market can be saturated yet we still can’t get enough! the item can be currently acceptable to wear jeans as well as a nice top to a fairly swanky eatery, bar or soiree. using a cornucopia of superiorly clever denim you will always look glam rock.
I have to confess I am a jean junkie as well as own about thirty pairs in different sizes depending on cut, style, Lycra content as well as any adipose tissue I happen to be carrying on my thighs, hips as well as stomach!
When you are buying jeans, check the label to see if the Lycra or roica can be 2% or more, then slip two sizes down! Yes, you can! If you are a 29, try the 27. The sales assistant may give you in which look in which says you will burst at the seams, yet take no ruddy nonsense by them. Just try as well as buy. They will fit better as well as will mould to your shape. If you have a muffin top, spanx the item as well as swing top the item!
Pear-shaped gals, go for a mid-rise to elongate your legs. Long, tall Sallies, go for a high-rise as well as straight leg as well as stick on some killer heels, tower above as well as give them something to talk about. Apple-shaped beauties, you carry your weight around your middle, so get your gorgeous self into a pair of straight legs or stiletto jeans as they showcase your best assets – les legs!
Curvy babes, get your mouse as well as click on Levi’s Curve ID section as well as be flattered. Those of you with generous honey dew melons as well as hour glass figures, slip into some flares or wide legs—likewise you cute petite things—as well as accessorise with heavy duty, clumpy, not-taking-any-prisoners wedges!My advice to you ladies can be to own denim pour l’homme. In my opinion they look sexy as well as make you look nonchalantly cool. Don’t get me wrong, you can do femme denim, just be selective! Ease on down Jean Street to G-Star jeans as well as head to the men’s section. Their tapered range can be simply fabulous as well as hard-wearing. Wear them low on your hips with either a white shirt or racer back tee, a humongous buckle belt as well as some killer boots or a silk blouse with billowing sleeves, slicked back hair, skip-sized earrings as well as behemoth ring as well as look stupendous! G-Star’s A-Crotch jean can be a bow-legged monster marvel, based on style worn by cowboys. This specific can be flattering as well as gives you a slimmer silhouette. Did I mention G-Star’s Lynn Zip Slim catsuit? Yeah, buy in which inside the ladieswear section online!
Rag as well as Bone do sexy-urban-sharp. Their skinnies are on the right side of skinny as well as do not make your legs resemble juicy fat sausages, as well as their distressed jeans possess the right amount of tears as well as fray. Buy into being a Rag as well as Bone girl, they have everything you need to be urban chic extraordinaire. Find them online.
Junya Watanabe’s vibrant, splashy, vivid picturesque jeans are Mad-Hatter-crazy yet stylish. His signature patchwork denim are eclectically electric as well as will just about compliment anything! Wear the tartan patchwork jeans using a clashing waistcoat, layered necklaces as well as cuffs, setting the item all off with any shoe by Isabel Marant or Mr. Louboutin’s Pigalle Follies Suede. Available at Papilion Duo at Pacific Place, Jakarta.
Frame, theirs can be a soft denim with stretch in which moulds to your skin as well as are super comfortable. Invest in their Le Skinny de Jeanne distressed mid-rise in both black as well as white. Find them online.
My favourite pair of flares has to be True Religion’s Carrie Love as well as Haight flare jeans. They will be your best friend as well as not punish you when you reach for the pies as well as cocktails. Available at Galleries Lafayette as well as Club Culture, Jakarta.
If you possess the cash to splash, Ashish’s sequined, distressed, low-rise boyfriend jeans are simply a paragon of sartorial excellence – to die for! Find them online.
Denim has come a long way since starting life as work-wear. Mr. Strauss could never have imagined the legacy he could leave behind. 10 November, 2014 saw the first ever Global Denim Awards hosted in Amsterdam, bringing together designers as well as denim manufacturers, showcasing innovation, anticipation, ambition as well as desire. Denim can be a timeless style staple, as well as a fashion chameleon in which will be in our wardrobes for many more years to come.
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The Life of Jean
The Life of Jean